Connect your Mailchimp email marketing account to Rep AI and automatically collect customer email addresses through engaging AI conversations. This powerful integration enables your AI assistant to subscribe customers to your Mailchimp mailing lists, helping you grow your marketing audience and boost customer engagement.
What You Can Do with Mailchimp Integration
With the Rep AI Mailchimp integration, you can:
Automatically grow your email subscriber lists when customers interact with your AI assistant
Offer exclusive discounts to customers who subscribe to your email marketing
Convert casual conversations into marketing opportunities with seamless subscription flows
Increase your email marketing ROI with high-intent subscribers captured during the shopping experience
How to Connect Mailchimp to Rep AI
Rep AI uses OAuth for secure authentication with Mailchimp, making the connection process quick and seamless:
Navigate to Integrations
Go to Settings → Integrations in your Rep AI Console
Select the "Marketing" tab
Connect Mailchimp
Find the Mailchimp card and click "Connect"
You'll be redirected to Mailchimp's login page
Enter your Mailchimp username and password, or continue with Google if your account is linked
Review the permissions and click "Allow" to authorize Rep AI
Verify Connection
Once authorized, you'll be redirected back to Rep AI
A green "Connected" status will appear on the Mailchimp card
Your integration is now ready to use
"Subscribe & Get a Discount" Power-Up
The Subscribe & Get a Discount Power-Up allows your AI assistant to offer customers a discount code in exchange for subscribing to your email list.
How to Set Up:
In the Mailchimp card, find "Subscribe & get a discount" and click "Edit Power-Up"
Configure customer details to collect:
Email (required)
Name (optional)
Phone (optional)
Under "Subscribe to an Email List," click to select a list from your Mailchimp account
Under "Discount," click "+ Select Discount" to choose a discount code to offer subscribers
Click "Add Power-Up" to activate
How It Works:
When customers express interest in a discount or promotion, your AI assistant offers one in exchange for their email address
The customer provides their contact information through a seamless in-chat experience
Their information is automatically added to your selected Mailchimp list
The customer receives their discount code to use on their purchase
Once you've added the Power-Up, a "Subscribe & Get a Discount" chip (suggestion button) will appear in the Rep AI widget. This appears either when the customer opens the widget or when Rep AI proactively approaches the customer. Rep AI will also trigger the subscription flow if the customer inquires about discounts or subscribing to your newsletter via chat.
Troubleshooting
Connection Issues
Ensure you're logged into the correct Mailchimp account
Verify you've granted all necessary permissions during the OAuth process
Try disconnecting and reconnecting the integration
Check that your Mailchimp account subscription is active
List Selection Issues
Verify that you have at least one active audience list in your Mailchimp account
If you've recently created a new list, try disconnecting and reconnecting the integration
Ensure your Mailchimp account has the appropriate permission level to manage lists
Subscription Not Working
Verify the selected Mailchimp list exists and is active
Ensure your AI assistant is correctly configured to collect email addresses
Check that consent messaging is appropriate for your region's regulations
Make sure customers are providing valid email addresses in the correct format
Frequently Asked Questions
Q: What permissions does Rep AI need from my Mailchimp account?
A: Rep AI requires permissions to manage subscribers and access your lists. During the OAuth connection process, you'll see exactly what permissions are being requested.
Q: Will connecting Rep AI affect my existing Mailchimp automations?
A: No, Rep AI works alongside your existing Mailchimp workflows without disrupting them. It simply provides an additional channel to grow your subscriber lists.
Q: Can I customize the subscription message my AI assistant uses?
A: Yes, you can customize the messaging for subscription requests when setting up the "Subscribe & Get a Discount" Power-Up.
Q: How do I know if my Mailchimp integration is working properly?
A: You can verify new subscribers are being added to your lists by checking your Mailchimp dashboard after customers interact with your AI assistant.
Q: Can I disconnect my Mailchimp account?
A: Yes, you can disconnect at any time by clicking the "Disconnect" button on the Mailchimp settings page. Note that this will disable any active Power-Ups using Mailchimp.
Need help or advice?
Reach out to us at: support@hellorep.ai