Introduction
Marketing Integrations connect your email and SMS marketing platforms with Rep AI, allowing your AI assistant to automatically collect and sync customer contact information. These powerful connections transform casual chat interactions into marketing opportunities, helping you build your subscriber lists and create segmented audiences based on customer preferences and behaviors.
Key Benefits
Automatically grow your email and SMS lists with subscribers who engage with your AI assistant
Incentivize subscriptions with targeted discount offers in exchange for contact information
Create segmented marketing audiences based on customer preferences detected in conversations
Stay connected with customers interested in out-of-stock items through back-in-stock notifications
Maintain a unified customer view by syncing conversation data to your marketing platform
How to Connect Your Marketing Platform
Navigate to Integrations
Go to Settings → Integrations in your Rep AI Console
Select the "Marketing" tab
Select Your Platform
Find your marketing platform card
Click "Connect" to begin
Authenticate Your Account
For OAuth platforms, you'll be redirected to authorize Rep AI
For API key platforms, enter your API key and other required credentials
Follow the prompts to complete authentication
Power-Up Features
Once connected, you can enhance your marketing integration with powerful features called "Power-Ups" that help you maximize the value of your integration.
"Subscribe & Get a Discount" Power-Up
Available for all marketing integrations, this feature allows your AI assistant to offer customers a discount in exchange for subscribing to your marketing lists.
How it works:
When customers express interest in a discount or promotion, your AI assistant can offer one in exchange for their email or phone number
The customer provides their contact information through a seamless in-chat experience
Their information is automatically added to your selected marketing list
The customer receives their discount code to use on their purchase
To set up this Power-Up:
Connect your marketing integration
Click "Edit Power-Up" on the "Subscribe & get a discount" option
Customize your discount offer, subscription messaging, and target marketing list
Save your settings to activate
"Notify Me When Back in Stock" Power-Up
Currently available for Klaviyo integration, this feature helps you capture customer interest in out-of-stock products and automatically notify them when items become available again.
How it works:
When customers view out-of-stock products, your AI assistant offers to notify them when the item is back in stock
The customer provides their email address through a seamless in-chat experience
Their information and product interest are added to your Klaviyo back-in-stock list
When the product is restocked, Klaviyo automatically sends a notification to interested customers
To set up this Power-Up:
Connect your Klaviyo integration
Click "Add Power-Up" on the "Notify me when back in stock" option
Select your Klaviyo list for back-in-stock notifications
Save your settings to activate
Troubleshooting
Connection Issues
Verify you've entered the correct API key or credentials
Ensure your account has appropriate permissions
Check that your marketing platform subscription is active
Subscription Not Working
Confirm the selected marketing list exists and is active
Verify that your AI assistant is properly configured to collect contact information
Check that consent messaging is appropriate for your region's regulations
Frequently Asked Questions
Q: Will connecting Rep AI affect my existing marketing automations?
A: No, Rep AI works alongside your existing marketing workflows without disrupting them. It simply provides additional ways to grow your subscriber lists and enhance customer data.
Q: Can I customize the subscription message my AI assistant uses?
A: Yes, you can customize the messaging for subscription requests when setting up the "Subscribe & Get a Discount" Power-Up.
Q: How do I know if my marketing integration is working properly?
A: You can verify new subscribers are being added to your marketing platform by checking your lists or segments after customers interact with your AI assistant.